Beauty’s newest miracle ingredient is actually very old: ginseng!

We beauty junkies are no strangers to wackadoo skin treatments. From coconut water to tomato paste, there’s few things we haven’t slathered on or slugged down in our quest for perfect skin. And we’re always on the lookout for the next miracle ingredient that promises to zap zits, get rid of wrinkles and give us that elusive, healthy glow – even on four hours’ sleep.

Turns out, beauty’s newest miracle ingredient is actually very old: ginseng. The humble-looking, knobbly root of the ginseng plant has been consumed in Asian countries for centuries, and is credited with a host of health benefits from increased energy to weight loss. These days, ginseng is also popping up in our favorite skin care products, promising to detox skin and fight premature aging. Sounds too good be true, right? We spoke with our favorite skin care experts to get the scoop on whether ginseng is the real deal, or just the latest hype.

First up: that elusive glow. In a study conducted by the University of Maryland Medical Center, ginseng consumption was found to improve circulation. According to Origins Director of Product Development Wendy Brooks, those same properties benefit the skin when applied topically: “Ginseng contains compounds that boost bloodflow, which keeps skin looking fresh, healthy, and energized.” Annet King, Director of Global Education at the International Dermal Institute agrees. “It’s an antioxidant and stimulant, so it’s great for dull, aging skin,” she says.

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